by Jez Bond
I looked at more logos today. Over the past few months we have arrived at a clear vision of what we want – something simple and not over-designed, something most likely text based and something versatile (i.e. that works just as well in black and white as in colour, and both in large and small formats).
Of utmost importance is that the chosen design reflects our artistic vision.
I am working on creating a new brief to ensure that the next set of designs incorporate these ideas and move us closer to our final logo.